Project Results

Complete Digital Presence Build

• Launched Wieler Roofing's first-ever website with professional design and strategic architecture.
• Result: Gave them the digital credibility needed to compete in their market and capture customers researching roofing contractors online.

Geographic SEO Optimization

• Created location-specific landing pages for every major city in their 100-mile service radius across West Texas and New Mexico.
• Result: Positioned Wieler Roofing to dominate local search for metal roofing across Seminole, Lubbock, Odessa, Midland, Andrews, Hobbs, and surrounding areas.

Service-Specific Navigation & Pages

• Built dedicated pages for each service offering (metal roof installation, emergency repair, roof replacement, insurance claims, inspections, maintenance, gutters).
• Result: Created intuitive user experience that guides prospects exactly where they need to go, reducing friction and increasing conversions.

Dynamic Motion Graphics & Animations

• Implemented modern animations and motion graphics throughout the site to enhance user experience.
• Result: Set Wieler Roofing apart from the static, outdated websites dominating the roofing industry and created a digital experience that matches their in-person professionalism.

Industry Authority Positioning

• Established Wieler Roofing as a modern, forward-thinking roofing company through cutting-edge web design.
• Result: Differentiated them as the premium choice in West Texas metal roofing with a digital presence that reflects quality craftsmanship and attention to detail.

Summary Impact

Flow Forward Media gave Wieler Roofing what they'd never had: a digital presence that matches the quality of their work. By building a modern, dynamic website with location-specific SEO pages and service-specific navigation, we positioned them to capture customers across their entire West Texas and New Mexico service area. The motion graphics and animations set them apart in an industry full of static, outdated websites, creating a user experience that reflects the professionalism clients get when they choose Wieler Roofing. Now they're not just a great roofing company, they're a digitally-empowered market leader.

‍